brandor is the same team, same family, with a new name. Ownership has not changed, nor has the company's commitment to providing the highest
quality of strategic branded merchandise.

Hanover, Maryland
August 2023

Adform Creative, a strategic branded merchandise company announces they have changed their name from Adform Creative to brandor. The name change, which is effective immediately, convey’s brandor’s promise and better reflects our focus on helping our clients elevate THEIR brands.

Since our early days, providing advertising specialty items and business forms, Adform has evolved into a proven leader for strategic branded merchandise programs. We’re excited to announce our new name: brandor. This new name builds on our history and levels up our brand to reflect what clients love about us - we are client-focused, results-driven, and meticulous.

brandor = brand + ambassador

“Since my grandfather first founded this company over 45 years ago, we have remained dedicated to helping marketing professionals succeed through strategic branding solutions”, said Jason Waskey, Chief Executive Officer. “From the types of clients we serve, to the complex merchandise programs we deliver, brandor better reflects our dedication to work closely with the world’s largest brands to deliver innovative and exceptional branded merchandise solutions.”, said Delano Bartolomei, Head of Growth.

While the company name has changed, the company’s ownership, products and level of service are not changing. This new name is an evolution of the company into a true merchandise partner, who is an ambassador and protector of our clients' brands vs. a typical “vendor”. brandor is the same company that our clients across the US have come to rely on, just with a new name and a renewed focus on nurturing relationships.

The rebranding effort will be launched in August 2023, with the new visual identity appearing on brandor’s website, social media channels, and marketing materials. For more information, please visit our website, brandor.com.

About Brandor
brandor, a leading strategic branded merchandise agency headquartered in Hanover, Maryland with offices across the US and Globe. Our mission is to help marketing professionals succeed through strategic branding solutions to amplify their brands. Our services range from strategic brand merchandise to brand store solutions, including warehouse/kitting/fulfillment, POS items, and global sourcing.